Stories with impact

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B Corp Stories from Africa

Faithful to Nature

Faithful to Nature

Faithful to Nature is a South African online retailer known for its commitment to natural, eco-friendly and ethically sourced products. Since its founding in 2006 by Robyn Smith, the company has focused on transparency by enforcing strict ingredient standards and offering consumers safer, toxin-free alternatives across beauty, wellness, home and lifestyle categories.

As founder and CEO, Robyn Smith has steered the company with a clear values-based vision, seeking to make conscious shopping more accessible while reducing environmental impact through responsible sourcing and carbon-neutral delivery.

Today, Faithful to Nature continues to empower ordinary shoppers to choose honestly, affordably and ethically, promoting a future where the products we use don’t harm us, our communities or the planet.

4G Capital

4G Capital is a Kenyan-based fintech company that empowers micro, small and medium-sized enterprises (MSMEs) across East Africa through unsecured working-capital loans, enterprise training and digital business tools. Since its founding in 2013 by Wayne Hennessy-Barrett, the company has adopted a “touch-tech” approach that blends human support with mobile-money disbursements, enabling underserved informal businesses to scale sustainably while bridging the significant SME finance gap in Africa.

As CEO, Julian Mitchell has taken the reins from founder Wayne Hennessy-Barrett and is based in Kenya, leading the company’s growth strategy across Kenya and Uganda.

Today, 4G Capital continues to fuel small-business growth by making financing accessible, responsibly underwritten and supplemented with training, supporting a future where informal entrepreneurs can thrive, generate wealth and drive their local economies.

Attitude Hotels

Attitude Hotels is a Mauritius-born hotel group managing a collection of carefully selected 3★ and 4★ eco-conscious hotels. Their mission goes beyond holiday stays: they aim to deliver travel experiences that respect and promote the local culture, community and environment.

From authentic Mauritian décor crafted by local artisans, to locally-sourced food and strictly no single-use plastic, every detail reflects their commitment to sustainable tourism and responsible hospitality.

Attitude Hotels is recognised internationally: since July 2024 they are a certified B Lab “B Corp,” demonstrating their high social, environmental and governance standards with a score of 92 out of the required 80.

The group is led by Vincent Desvaux de Marigny, its CEO. Under his leadership, Attitude continues to drive forward its philosophy of “positive-impact tourism,” making sure that every stay benefits guests, and the island of Mauritius.

Mr. Green

Mr. Green Africa

Mr. Green Africa is a Kenya-based social enterprise focused on transforming plastic waste into valuable resources while creating inclusive economic opportunities. The organisation collects and recycles post-consumer plastic, integrating informal waste pickers and local communities into a transparent and fair value chain. By producing high-quality recycled materials locally, Mr. Green Africa works towards a circular economy and reduced reliance on virgin plastics, while generating positive social and environmental impact.

The company is led by Keiran Smith, Co-Founder and Chief Executive Officer. With a background in investment banking, Keiran founded Mr. Green Africa to address the growing plastic waste challenge in East Africa through a commercially viable model that delivers both environmental impact and fair livelihoods.

La Laiterie du Berger

La Laiterie du Berger is a Senegalese social enterprise and the country’s first Certified B Corporation, dedicated to developing a stronger local dairy industry by collecting fresh milk from smallholder herders and turning it into nutritious dairy products under brands like Dolima and Kossam. Founded in 2006, the company aims to improve nutrition, boost food sovereignty, and provide stable markets and incomes for pastoralist families who were previously excluded from formal supply chains. Through its work, La Laiterie du Berger strengthens local value chains, creates jobs, and contributes to healthier, more resilient rural communities in Senegal.
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The company is directed by Bagoré Bathily, a veterinarian and entrepreneur who established La Laiterie du Berger with a mission to link traditional herders with urban demand for fresh milk, enhance livelihoods, and build dignity and economic opportunity for farming families across the region.

B Corp Stories from Asia

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Genashtim

Genashtim is a global social enterprise that leverages technology and online work to empower marginalized communities. Since its founding in 2004, the company has provided services such as e-learning development, online language coaching, remote IT support, and ESG consulting, while operating almost entirely through a distributed workforce. A significant part of Genashtim’s mission is to create meaningful employment for people who traditionally face barriers to the job market, including persons with disabilities and refugees.

Thomas Ng, the company’s founder and CEO, transitioned from a long international corporate career to build Genashtim with a clear social purpose. Under his leadership, the company has become a Certified B Corporation and a recognized example of how business can be both inclusive and commercially sustainable.

B Corp Stories from Europe

Oma’s Soep

Oma’s Soep is a Dutch social enterprise committed to bringing generations together and tackling loneliness among older people. The organisation organises communal cooking-events where young people and older adults join to prepare delicious soups made from vegetables that might otherwise go to waste. Through these events and their retail brand, they aim to build connection, community, and meaningful interaction.

The company was co-founded and is run by Max Kranendijk and Martijn Canters, who serve as executive directors of the B.V. (operational business) and are partners in driving both social impact and commercial growth.

Paper on the Rocks

At Paper on the Rocks, they’re rewriting the story of paper. Founded in 2015 and based in Amersfoort, Netherlands, they make premium stationery from 100% tree-free materials, such as stone waste and plant leftovers, so you can enjoy high-quality writing experiences without costing our forests. Their mission is clear: to make tree-free paper accessible, desirable, and impactful.

Leading the way is Anne Pleun van Eijsden, founder and CEO of Paper on the Rocks. She started the company with a bold vision: to transform the traditional paper industry into a sustainable movement. Under her leadership, the company champions innovation, design, and environmental responsibility.

Moyee Coffee

Moyee Coffee is a coffee company that tries to change the global coffee industry by using a model called “FairChain.” Instead of roasting and packaging coffee in Europe (as many big coffee companies do), Moyee roasts and packs its beans in the country of origin, such as Ethiopia or Kenya.

They pay farmers more than market price and invest in programmes to help them earn a living income, while also aiming for sustainable forestry and fair economic value distribution. The result is high-quality, “specialty” coffee, 100% Arabica, but with the added mission of social justice and environmental responsibility.

As for the CEO: Guido van Staveren van Dijk founded Moyee Coffee out of a desire to “reimagine and rebalance the coffee chain.”
He sees Moyee not just as a business, but as a “purpose-market fit”: a company with a social mission built into its economic model, aiming for radical transparency and long-term systemic change.

Cook

COOK

COOK was founded in 1997 with a simple idea: to make frozen meals by hand, using the same ingredients and care you would use at home. From a small Kent shop, the company has grown into a nationwide brand while staying true to its craft-focused roots. Their kitchens still cook in small batches, and COOK is now a certified B Corp committed to fair wages, people-first values, and doing business responsibly.

A behind-the-scenes video from their pudding kitchen shows this philosophy in action: ingredients prepared by hand, chefs working with real craft, and a clear dedication to quality and warmth, the essence of “home-cooked food, made easier.”

COOK is led by siblings Edward Perry and Rosie Brown as co-CEOs. Together they’ve expanded the company while keeping its founding belief at the centre: great food brings people together, and business can be a force for good.

Dear Green

Dear Green Coffee Roasters is a specialty coffee company founded in 2011 in Glasgow. Their mission is simple and strong: to source and roast high-quality coffee ethically and sustainably. Every batch is carefully selected, fully traceable, and roasted with precision in their Glasgow roastery. Dear Green is known for its commitment to fairness, transparency, and reducing environmental impact.

The company was founded by Lisa Lawson, a pioneer in Scotland’s specialty-coffee scene. Inspired by her years working in Australia’s vibrant coffee culture, she returned home with the ambition to bring that same quality and integrity to the UK. Under her leadership, Dear Green has grown into a respected roaster while staying true to its values, supporting coffee-growing communities, promoting sustainability, and elevating coffee standards across Scotland.

Chateau Maris

Château Maris

Château Maris is a biodynamic wine estate located in the Minervois La Livinière appellation in southern France. Founded with a clear vision, the estate focuses on producing high-quality wines while placing sustainability and environmental responsibility at the heart of everything it does. All vineyards are farmed organically and biodynamically, allowing the terroir to express itself naturally in every bottle.

The estate is led by Robert Eden, who transformed Château Maris into one of Europe’s leading sustainable wineries. Under his direction, Château Maris became the first European winery to achieve B Corporation certification, setting new standards for social and environmental responsibility in the wine industry. Today, Château Maris is recognised for its innovative practices, ethical approach, and elegant wines that reflect both place and purpose.

Driessen groep

Driessen Groep

Driessen Groep is a Dutch HR services organization focused on improving work happiness. With more than 30 years of experience, the group supports organizations, mainly in the public sector, with recruitment, HR consultancy, staffing, and wellbeing solutions. Guided by a people-centred and sustainable vision, Driessen Groep is a certified B Corp committed to positive social impact.

Jeroen Driessen, CEO and owner, has led the company for over two decades with a strong focus on meaningful work, human-centred leadership, and long-term value creation. Under his leadership, work happiness has become a core principle shaping both the company’s culture and services.

Today, Driessen Groep continues to help organizations create healthier, more fulfilling workplaces where people and performance grow together.
Their YouTube video can be viewed with English subtitles enabled.

Salacia Solutions

Salacia Solutions is a Dutch SaaS company dedicated to helping organisations unlock the full value of their non-financial data by simplifying Environmental, Social, and Governance (ESG) tracking, management, and reporting. With an integrated software platform and expert team, Salacia empowers businesses to turn complex sustainability data into actionable insights, support strategic decision-making, and future-proof their operations in an era of rising stakeholder and regulatory expectations. The company’s ESG solutions make sustainability reporting as reliable and transparent as financial reporting, enabling companies to grow responsibly and with confidence.

Salacia Solutions was co-founded and is led by Lenny van Klink and Kees Kerstens, who share a vision of making ESG monitoring and reporting as standard as financial accounting. Together they drive both the company’s mission and its commercial growth, championing sustainable business practices and helping organisations around the world navigate their ESG journeys.

B Corp Stories from Latin America

Hora Salud

HoraSalud is a Chilean health-tech company dedicated to improving access to public healthcare through smart, user-friendly digital solutions. The platform helps people book and manage medical appointments remotely via app, web and call center, eliminating long waits and making essential health services more convenient and efficient for users and clinics alike.
Founded and led by commercial engineer and CEO Jocelyn Durán, HoraSalud combines technology with a strong social purpose to support better healthcare experiences for everyone. Under her vision, the company embraces innovation, transparency and community impact as core values in every product and service it builds.

As a Certified B Corporation, HoraSalud embeds social and environmental considerations into its business model, striving not only for technological excellence but also for positive impact across Chile’s public health system. Today, the company continues to expand its mission of making healthcare more accessible, efficient and equitable for all.

Kyklos

Kyklos is a Chile-based B Corporation dedicated to supporting organizations in building sustainability strategies, strengthening environmental culture, and advancing the circular economy. Through consulting, education, and project implementation, they help businesses and communities turn environmental and social challenges into meaningful impact.

As a purpose-driven company, Kyklos focuses on creating long-term economic, social, and environmental value rather than maximizing profits.

Their Chief Executive Officer is Markus Lobis, who leads Kyklos’ mission to accelerate sustainable transformation and positive change.

Their YouTube video can be viewed with English subtitles enabled.

Caravela

Caravela Coffee

Caravela Coffee is a mission-driven specialty coffee company focused on sourcing exceptional coffees from Latin America while building long-term, transparent relationships with smallholder farmers. By prioritizing quality, traceability, and sustainability, Caravela works to create a more equitable and resilient coffee supply chain.

As a values-led company, Caravela invests directly in farmer support, climate resilience, and responsible sourcing practices, ensuring shared value for producers, partners, and the environment.

Their Chief Executive Officer is Alejandro Cadena, co-founder of the company, who leads Caravela’s mission to transform the coffee industry through sustainability, transparency, and farmer empowerment.

Cumplo

Cumplo is a fintech company that democratizes access to financing for small and medium-sized enterprises (SMEs) by connecting them directly with investors through a digital marketplace. Founded in 2011, the company has been a pioneer in alternative financing in Latin America, using technology to reduce friction, increase transparency, and make capital more accessible to businesses that are often underserved by traditional banks. Through its platform, Cumplo has facilitated thousands of loans, supporting economic growth and entrepreneurship across the region.

Nicolás Shea, the company’s founder, launched Cumplo with the conviction that financial systems should work for everyone, not just large corporations. With a background in entrepreneurship and innovation, he built Cumplo to challenge traditional banking models and promote financial inclusion. Under his leadership, the company has expanded beyond Chile into other Latin American markets and has become a recognized example of how technology-driven finance can create both social impact and sustainable business growth.

B Corp Stories from the United States

Clean Energy Credit Union

Clean Energy Credit Union is a purpose-driven, member-owned online financial cooperative in the U.S., dedicated exclusively to making clean-energy investments accessible; from solar panels and geothermal systems to green home upgrades and electric vehicles.

As a non-profit institution, they reinvest in their members and the planet, rather than earning profits for shareholders.

Their Chief Executive Officer is Terri Mickelsen, who leads their mission to empower households nationwide to participate in the clean-energy transition.

Who Gives A Crap

Who Gives A Crap is a purpose-driven consumer goods company that creates eco-friendly toilet paper, paper towels, and tissues made from recycled or bamboo materials. By combining sustainability with great design and quality, the company aims to reduce deforestation and rethink everyday products.

As a social enterprise, Who Gives A Crap donates 50% of its profits to help build toilets and improve sanitation in communities around the world, ensuring access to clean and safe sanitation for those who need it most.

Their Chief Executive Officer is Simon Griffiths, co-founder of the company, who leads its mission to use business as a force for good while making sustainability accessible to consumers worldwide.

Yogi Tea

Yogi Tea is a purpose-driven wellness brand offering a wide range of organic herbal and spiced teas inspired by Ayurvedic traditions. Through carefully selected ingredients and mindful blends, the company promotes balance, well-being, and a conscious lifestyle.

As a sustainability-focused company, Yogi Tea is committed to organic agriculture, responsible sourcing, and social impact initiatives that support people and the planet.

Their Chief Executive Officer is Ulrich Walter, who leads the company’s mission to combine ancient wisdom with modern sustainability and wellness values.

Androscoggin Bank

Androscoggin Bank is a community-focused financial institution headquartered in Lewiston, Maine, offering retail banking services, loans, and trusted financial solutions across multiple branches. With a deep commitment to personal relationships and local economic growth, the bank strives to support individuals, small businesses, and communities through responsible banking and tailored services.
As a Certified B Corporation, Androscoggin Bank integrates social and environmental performance into its business model, emphasizing purpose-driven banking that balances financial results with community impact.

Their Chief Executive Officer is Neil Kiely, who leads the bank’s mission to enrich the financial lives of its clients and strengthen the communities it serves.

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